In 2022, World of Hyatt® introduced Impression by Secrets — an ultra luxury, all-inclusive hotel brand designed for affluent couples in love seeking for personalized getaways, inspired by the renowned Secret Resorts. Arroba International was chosen as the visual creative force to bring this fascinating concept to life. Our team crafted and produced a series of cinematic love stories at their two stunning properties. The comprehensive launching campaign encompasses a 120-second cinematic video, multiple 15-second videos tailored for social media platforms, and still photography.
STILL PHOTOGRAPHY
The Impression resorts are boutique adults-only havens designed to impress. We've meticulously curated a series of timeless images that capture the tranquility, romance and extravagance of these exceptional destinations.
CINEMATIC STORIES
"Transcend Extraordinary" is the brand's mantra and the inspiration for its introductory brand video. Leveraging cutting-edge cinematic equipment, we wrote, produced, and filmed a short movie comprising three love stories of couples embarking on the ultimate romantic Caribbean getaways.
^ Impression Secrets. By The World of Hyatt® Luxury Collection
^ Roof top, Impression Moxché Secrets. By The World of Hyatt® Luxury Collection
^ Impression Isla Mujeres. By The World of Hyatt® Luxury Collection
^Activities, Impression Isla Mujeres. By The World of Hyatt® Luxury Collection
^ Rooftop, Impression Isla Mujeres. By The World of Hyatt® Luxury Collection
